Setting the Stage
Luxury Unedited, a luxury lifestyle podcast, partnered with Dubai Watch Week, a prestigious event celebrating the art of horology. The goal was to provide comprehensive and engaging video coverage of the event, capturing the essence of the occasion and amplifying its reach to a broader audience through various digital platforms.
Mapping the Horizons
In the planning phase, our team meticulously researched previous Dubai Watch Week events to understand key moments and activities. We strategically planned manpower allocation around the event site to ensure comprehensive coverage of all important activities and segments. Equipment selection and logistics planning were carefully coordinated to facilitate smooth operations during the event. Additionally, we developed a content strategy to maximize engagement and audience reach through social media platforms.
Bringing Time to Life
During the two-day event, our team worked tirelessly to capture the essence of Dubai Watch Week. Utilizing high-quality video equipment and skilled videography techniques, we ensured professional and engaging content production. Interviews with experts, brand representatives, and influencers were conducted in a manner that was both informative and captivating, catering to Luxury Unedited’s sophisticated audience. Our team remained flexible and adaptable, navigating through various event segments to capture the most compelling content.
Timeless Impact
The impact of our video coverage exceeded expectations. In total, we recorded three podcasts during the event and produced over 15 reels highlighting key moments and activities. These contents garnered significant attention, reaching more than 100,000 viewers and generating over 5,000 post interactions across social media platforms. The engagement and positive feedback received demonstrated the effectiveness of our coverage in enhancing the digital presence of both Luxury Unedited and Dubai Watch Week.
