Sharjah, the third-largest city in the UAE, faces various transportation challenges, including traffic congestion, parking issues, and road accidents. To address these challenges and improve the transportation experience for residents and visitors, Rafid launched the Rafid smart app. Our team was responsible for managing the launch of the new app and all marketing for the campaign.
The objective of the Rafid app launch campaign was to create awareness and encourage downloads of the app. We aimed to position the Rafid app as a reliable and convenient transportation solution for residents and visitors in Sharjah.
The Rafid smart app launch campaign was a successful collaboration between our team and Rafid. Our Facebook and Instagram ads, and Google AdWords strategies helped create awareness and drive downloads of the app, positioning it as a reliable and convenient transportation solution for residents and visitors in Sharjah. The success of the campaign demonstrates the power of a well-executed social media and search engine advertising strategy in promoting and launching a new app.
